Workflow automation, AI integration, and technical strategy for business owners who are done doing everything the hard way.
// Strategy before software. Clarity before complexity.
25+
Years in Tech
Make.com
Automation Expert
API
Integration Strategist
Claude
Skills Engineer
Deterministic
By Design
You know automation could fix it. You just don't have time to figure out how — or who to trust to do it right.
You copy-paste the same emails every week.
Your onboarding is a 3-hour manual process.
You have 12 tools and none of them talk to each other.
Follow-ups fall through the cracks — constantly.
You're the system. And that doesn't scale.
You've tried to automate it. It didn't stick.
“Hard is only difficult until it’s understood.”
A four-step system for turning operational chaos into a business that runs without you babysitting it.
Identify every repeatable, time-consuming task in your workflow.
Remove the manual bottlenecks that don't need a human touch.
Build smart automations that connect your tools and route your leads.
Measure the results. Optimize the system. Watch it run.
Make.com, GHL, and AI-powered workflows that eliminate the manual work eating your time every single day.
Learn more →Custom GPTs, AI-driven funnels, and intelligent systems built specifically for how your business actually works.
Learn more →Audit your stack, map your gaps, and get a clear plan — no jargon, no fluff.
Learn more →Learn to build and manage your own automations with expert guidance every step of the way.
Learn more →Chief Technical Therapist. Former enterprise tech consultant (Cisco, Adobe, Marketo). Current nerd-for-hire.
I've spent decades untangling complex systems for Fortune 500 companies. Now I bring that same clarity to small businesses and solopreneurs who are tired of the chaos.
"Cheri took something I'd been dreading for months and made it feel completely manageable. The system she built runs itself."
Sarah M.
Health Coach
"I finally understand my own tech stack. She didn't just build it — she made sure I could actually use it."
David R.
Real Estate Agent
"Less mess, more momentum is exactly right. My onboarding used to take me 3 hours. Now it's 20 minutes."
Tanya K.
E-Commerce Brand Owner
Book a free 30-minute discovery call. We'll figure out exactly where the friction is — and what to do about it.
